The economy in European football, and especially in the Premier League, has reached new heights in the last ten years. During that period, Liverpool has also had a huge financial windfall, especially after the Fenway Sports Group, with John Henry and Tom Werner, took over the club back in 2010.
According to a recent list by The Athletic, Liverpool Football Club is now worth 5.11 billion dollars, which corresponds to 55.87 billion Norwegian kroner. These are crazy numbers, although few are particularly happy about the development of top football.
When the Americans took over the club almost 14 years ago, the club had a market price of NOK six billion. Liverpool’s value has therefore increased almost tenfold since the acquisition, according to Forbes’ figures from that year.
Other clubs in football Europe have also had similar growth, but now Liverpool is approaching the very biggest. One of them is arch-rival Manchester United, which was the most valuable club in 2011. At that time, the differences in market price were 72%.
Now the gap has dropped to 18%, clear proof that the Reds have truly become one of the world’s biggest clubs, both commercially and in terms of fan base. Manchester United is still the club with the highest market price, according to The Athletic. Two of the reasons for that are FSG’s development of the club, in line with Jürgen Klopp’s several successes in recent years.
Tribune, facilities and triumphs
One of the first things Fenway Sports Group decided to do when they took over Liverpool was to scrap plans to move the club away from Anfield. Instead, they wanted to expand, which they have done on two occasions since 2011.
The extension of the Main Stand was officially completed on 9 September 2016, before the Anfield Road Stand was ready in the autumn. Now there are around 61,000 spectators at each match, which undoubtedly brings more income and a higher market price.
At the same time, the AXA center has also been opened, and the old Melwood facility has been refurbished for the academy and the women’s team. All in all, the Reds are a far more well-functioning club now than in 2011.
Jürgen Klopp’s great triumphs and a Liverpool squad worth many, many billions also help.
