The Ordinary Hyaluronic Acid is flying off the store shelves

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Et cult product, undoubtedly. 4.5 million of this have been sold worldwide, one bottle every minute in 2023.

Have you tried using rice water in your hair? It is trending at Tikok. We have heard from dermatologists and hairdressers about the phenomenon. Video: Jenny Emilie Aas
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Controversial cult brand for Norway

There is another reason for that. Yes, hyaluronic acid is trending, and now this has come in an improved version, including with a better texture. Still with a lot of moisture.


Hyaluronic Acid 2% + B5 (NOK 120, 30 ml, The Ordinary). PHOTO: The manufacturer
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Here are more of our beauty editor’s favorites right now:

This foundation gives a glowing yet matte finish. A bit like “your skin, but better”. It also comes in 29 different shades, so there should be one for everyone.

Phyto-Teint Perfection (NOK 1065, Sisley). PHOTO: The manufacturer

Phyto-Teint Perfection (NOK 1065, Sisley). PHOTO: The manufacturer
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A cult product, undoubtedly. 4.5 million of this have been sold worldwide – one bottle every minute in 2023. There is another reason for that. Yes, hyaluronic acid is trending, and now this has come in an improved version, including with a better texture. Still with lots and lots of moisture.

Opens in Norway

A powerful body scrub with cornmeal, walnut shells and activated charcoal that removes dead skin cells and stimulates circulation.

Katrafay Body Scrub (NOK 590, 160 ml, Corpus Naturals at Koch Parfymeri). PHOTO: The manufacturer

Katrafay Body Scrub (NOK 590, 160 ml, Corpus Naturals at Koch Parfymeri). PHOTO: The manufacturer
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Sold 1000 before lunch

A lot happens on the technology front these days, also in the world of beauty. This is supposed to be super fast and with better protection for the hair.

Chronos hair straightener (NOK 3700, GHD). PHOTO: The manufacturer

Chronos hair straightener (NOK 3700, GHD). PHOTO: The manufacturer
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This lip product can be used both day and night as a balm and mask respectively. With a taste of vanilla and caramel.

Lip Butter (NOK 255, Kylie Skin at Kicks). PHOTO: The manufacturer

Lip Butter (NOK 255, Kylie Skin at Kicks). PHOTO: The manufacturer
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3-in-1 eyeshadow primer, concealer and serum. Yes please!

Cover And Care Eyeshadow Primer (NOK 200, BeautyAct by Kicks). PHOTO: The manufacturer

Cover And Care Eyeshadow Primer (NOK 200, BeautyAct by Kicks). PHOTO: The manufacturer
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Wax meets jelly for the eyebrows. This hybrid both shapes and fixes for a laminated, yet natural look.

Brow Freeze Gel (NOK 330, Anastasia Beverly Hills). PHOTO: The manufacturer

Brow Freeze Gel (NOK 330, Anastasia Beverly Hills). PHOTO: The manufacturer
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This is a dual-phase serum that does the work while you sleep. Rich in antioxidants and polyphenols, and with black pine extract (hence the name), it should give a smoother and softer skin structure while the skin is in natural repair mode.

Black Pine Overnight Total Revival Serum (NOK 560, Korres). PHOTO: The manufacturer

Black Pine Overnight Total Revival Serum (NOK 560, Korres). PHOTO: The manufacturer
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It is not always easy to navigate the jungle of skin care products. And perhaps especially if you have allergic or atopic skin. However, this moisturizing serum should be for everyone. Also for those of you who “can’t stand serum”.

Biology Hyalu 3-in-1 Serum (NOK 300, 30ml, A-Derma). PHOTO: The manufacturer

Biology Hyalu 3-in-1 Serum (NOK 300, 30ml, A-Derma). PHOTO: The manufacturer
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Help, now this trend is back

Finding the perfect eye cream is a bit like the proverbial needle in a haystack. But this one works for me. It provides plenty of moisture and counteracts dark circles and puffiness. The price is quite stiff, but it is quite easy to use.

Awakening Creamy Eye Essence (NOK 1800, Sensai). PHOTO: The manufacturer

Awakening Creamy Eye Essence (NOK 1800, Sensai). PHOTO: The manufacturer
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If you want flexible and long-lasting hold in your hair, which nevertheless feels light and flexible, you should try this. It keeps what it promises, and a small amount on towel-dried hair is enough.

Grasp Intense Hold Shaping Balm (NOK 370, 94.6 ml, R+Co). PHOTO: The manufacturer

Grasp Intense Hold Shaping Balm (NOK 370, 94.6 ml, R+Co). PHOTO: The manufacturer
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This fragrance is already iconic. Close to the skin, warm and sensual based on musk. Now it comes as three new products, including as a mist for the hair. Light and delicate with floral and musky notes.

Fleur de Peau Hair Mist (NOK 680, 30 ml, Diptyque). PHOTO: The manufacturer

Fleur de Peau Hair Mist (NOK 680, 30 ml, Diptyque). PHOTO: The manufacturer
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This scented candle smells of green tomato leaves, green mandarin, geranium and patchouli. Green, in other words.

From the Garden (NOK 625, Maison Margiela). PHOTO: The manufacturer

From the Garden (NOK 625, Maison Margiela). PHOTO: The manufacturer
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The article is in Norwegian

Tags: Ordinary Hyaluronic Acid flying store shelves

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